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       The global road marking machines market size was valued at USD 7.0 billion in 2022 and is expected to grow at a compound annual growth rate (CAGR) of 8.9% from 2023 to 2030, owing to increasing investments in road infrastructure construction. Road markings are an integral part of road safety and maintenance as they help drivers and pedestrians navigate better and safer. Thus, the growing need for road safety and maintenance is expected to drive the global market during the forecast period. Furthermore, globalization along with increasing industrialization and urbanization are expected to fuel the market growth. As technology continues to advance and governments across the globe become more aware, they are increasing their spending on road infrastructure to achieve balanced development of regional economies, facilitate better trade and travel, and encourage education. Thus, increasing investments by governments in major countries are expected to boost the market during the forecast period. COVID-19 has had a negative impact on market growth due to a reduction in construction volumes during the pandemic.
       The United States is one of the key regional markets due to its advanced research and cutting-edge processing capabilities coupled with government support for innovation in the country’s RMM industry. These factors are also expected to drive the market in North America. This is also expected to impact the overall regional market during the forecast period. Companies with a solid reputation in the global market focus more on economies of scope rather than economies of scale as RMM can be used for various purposes in the construction and infrastructure industry. Therefore, new product development and extensive marketing activities are essential for a company to gain a competitive advantage in the market.
       The applications of road marking machines are expanding to include airport markings, bus stop markings, curb markings, and anti-skid markings. Road markings are essential in maintaining and enhancing road safety as they improve navigation for both vehicles and pedestrians. The global demand for road marking machines is expected to increase during the forecast period owing to rising road safety and maintenance requirements and increasing investment in road infrastructure in developing countries. Factors such as rising expenditure on road infrastructure, accelerating industrialization, technological advancements, rapid urbanization, and infrastructure expansion are expected to drive the global road marking machines (RMM) market.
       Several manufacturers have focused on technologies that enable improvements in the manufacturing of road marking machines. Rising automation of road marking machines and the development of new technologies such as dual-color paint and various marking materials are expected to drive the market growth during the forecast period. With many players focusing on technology-based infrastructure development, the use of road marking machines is expected to grow and gain importance. Many governments have started addressing road safety concerns by enacting stringent regulations in countries across the globe. Additionally, cold polymer plastic road marking machines are being used to reduce carbon emissions. The above reasons are expected to drive the road marking machines market expansion during the forecast period.
       Expanding road networks and increasing investment in infrastructure development, as well as increasing focus on road safety to minimize accidents, are driving the demand for well-marked parking spaces. Parking space markings are commonly found in factories, warehouses, office buildings, public and private parking lots, and residential buildings. This is expected to increase the demand for road marking machines throughout the forecast period. Roads contribute immensely to economic prosperity and development. Maintenance of road infrastructure is critical to sustaining and expanding these benefits. However, in developing countries, lack of maintenance leads to irreversible deterioration of roads, leading to increased repair costs and a significant financial impact on the national economy. Low investment in the maintenance and repair of existing road infrastructure may restrain the market expansion throughout the forecast period.
       Based on the machine type, the market is segmented into manual, semi-automatic and fully automatic. The largest share of revenue in 2022 came from the manual RMM segment at 50.2%. This is a manual RMM that is mainly used for cladding bus stations, construction parking lots, railway platforms, factory workshops and city intersections.
       The automation segment is expected to grow at the fastest rate of 9.7% during the forecast period. These machines are equipped with sensor or laser technology and therefore provide high accuracy as well as lines of a certain thickness over long distances. They are best suited for applying road markings on highways as well as for the maintenance and repair of road markings. The semi-automated systems segment is expected to be the second fastest growing. These RMMs require human supervision as well as software support, so only some operations need to be performed manually. These devices are either self-propelled or can be mounted on a truck or moved manually.
       Based on the application, the industry is divided into road marking, parking marking, anti-slip marking and other. The other segment dominated the market in 2022, holding the largest revenue share. The road marking segment held the second largest market share in 2022 in terms of revenue.
       The parking marking segment is expected to witness the highest growth rate of 10.8% during the forecast period. Growing demand for cars and parking, automated systems, increasing awareness about road safety, and the need for clear and visible road markings to accommodate the increasing number of vehicles and parking spaces are some of the factors driving the growth of the segment.
       In 2022, the Asia Pacific region accounted for the largest revenue share of 38.01% and is expected to maintain its dominance during the forecast period. The Asia Pacific market is expected to grow due to increasing spending on road infrastructure and rising investment in road infrastructure.
       India has the second largest road network in the world, with a total road length of about 5.6 km. The country’s growing population and increasing urbanization are likely to necessitate the expansion of the road network. Initiatives such as the government’s ‘Make in India’ programme are expected to attract many global R&D manufacturers to set up production facilities in India, thereby stimulating the demand for road marking machines.
       The Central and South America market is expected to grow at a CAGR of 10.8% during the forecast period, and will be the fastest growing market in the region. The region has huge potential and opportunities in the field of road marking machines. In addition, Brazil and Argentina, the two largest economies in the region, are increasing their investments in road infrastructure, thereby creating a huge demand for road marking machines.
       Brazil is expected to be one of the fastest growing economies in the region. Brazil has the fourth largest road network in the world and the fifth largest population. The road marking machine market in Brazil has a huge potential as Brazil will increase its spending on road infrastructure projects throughout the forecast period.
       Some major manufacturers are expanding into new markets and expanding their presence in emerging economies such as India, Brazil, China, Saudi Arabia and the UAE. Many companies are investing heavily in research and development of new products.
       In February 2023, WJ launched the UK’s first innovation, ThermoPrint, an automated machine that eliminates the need for manual application of thermoplastic road markings. The machine can scan existing markings and match them to a programmed design, then re-apply the thermoplastic markings so they look new and meet the standard. This groundbreaking technology is set to save lives and revolutionise the road marking industry.
       In June 2023, LimnTech Scientific selected the Certus MEMS INS advanced navigation system for reliable and accurate automatic road marking in urban and rural environments. Certus delivers improved performance in areas with weak GNSS signals and is easy to integrate. The system can significantly reduce casualties in hazardous environments.
       In November 2021, Nagpur-based Balaji Road Marking Machines (SBRMM) launched India’s first Made-in-India automatic road marking machine, PRAGATI-NG. The machine marks speeds up to 4 kmph and has the option of audible, tactile or vibration marking.